Thursday, May 6, 2010

A dip in the "global warming"































The climate, you know, is not the best. The continuous rise in temperature are causing the frightening phenomenon of the melting of glaciers leading to higher sea levels.
To try to stem this tragic situation, was born global warming solutions, an awareness project sponsored by HSBC, one of the largest banking groups in the world.

The promotion of the portal (and the HSBC group) occurred through an action of ambient amazing!

The agency is Ogilvy & Mather in Mumbai, India.

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